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Logo Design and Tagline Competition for India Post Payments Bank

Logo Design and Tagline Competition for India Post Payments Bank
Start Date :
Jun 10, 2016
Last Date :
Aug 01, 2016
00:00 AM IST (GMT +5.30 Hrs)
Submission Closed

With over 1.54L branches across the country, India Post enjoys the love and trust of millions of Indians. The objective of India Post Payments Bank (IPPB) is to provide affordable ...

With over 1.54L branches across the country, India Post enjoys the love and trust of millions of Indians. The objective of India Post Payments Bank (IPPB) is to provide affordable and useful banking services to people who don’t just have limited access to banks, but might never have banked before. This is true financial inclusion. With a network spanning across every corner of the country, the postal service will now deliver prosperity to rural India as well as semi urban towns.

We invite you to design the visual identity of India Post Payments Bank (IPPB).

Share a logo and tagline that captures the essence of the brand according to this Inspiration Guide.

The prize of Rs. 50,000 will be split equally (Rs. 25,000 each) between the provider of the winning logo and provider of the winning tagline, if they are not the same people.

The last date for submissions is 31st July, 2016.

What we want from you:

1. A creative with an original, catchy tagline and logo that captures the essence of the India Post Payments Bank (IPPB) Inspiration Guide.

2. The tagline should be no longer than 8 words in Hindi or English.

3. The logo should be such that it can be converted into a monogram without losing the effectiveness of the communication.

4. Your creative should be submitted as JPG, PDF or PNG along with the open file, with a minimum size of 4” x 4” (inches).

5. A minimal look and feel in terms of colours and fonts is preferred, along with possible adherence to the current India Post identity.

6. Photographs in the logo are not acceptable.

7. Your design should be uploaded here with a detailed explanation of colour codes and measurements.

Evaluation Process

Out of the total entries received, our panelists will select the top 20 through a detailed evaluation process. From this, top 10 entries will be chosen through MyGov polls. The final winning entry will be decided by the Department of Posts, with equal weightage being given to the Department’s ranking and the rankings obtained through public poll.

Click here for Terms and Conditions.

SUBMISSIONS UNDER THIS TASK
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Showing 594 Submission(s)
Gnanchandra Srikonda
Gnanchandra Srikonda 9 years 11 months ago
The red rectangle, the back ground, is a golden rectangle The yellow path in the foreground has six loops. The loops represent the six digits of Postal PIN symbolically reflecting the full PIN coverage of India Post Payments Bank(IPPB).The path indicates the smooth flow of Govt. funds and due Government payments to individuals residing in all PIN areas, to all the IPPB banks situated in all remote rural areas with assigned PINs. The circles represent cash coins. They also represent fast mo
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Gnanchandra Srikonda
Gnanchandra Srikonda 9 years 11 months ago
1. It is similar to that of India post. Color scheme is also same. Earlier explanation for colors applies. 2. The red rectangle, the back ground, is a golden rectangle ( the sides are 1:1.618) 3. The yellow path in the foreground has six loops. The loops represent the six digits of Postal PIN symbolically reflecting the full PIN coverage of India Post Payments Bank(IPPB).The path indicates the smooth flow of Govt. funds and due Government payments to individuals residing in all PIN areas, t
mygov_146884482943193794
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Gnanchandra Srikonda
Gnanchandra Srikonda 9 years 11 months ago
The Logo has been designed considering the following: 1. The Letter box represents the letter I( of India Post Payment Bank).That is IPPB.It also represents a Keyhole which indicates Bank, security of money etc. 2. The Letter Box also represents a main Pillar that is India Post for the IPPB. 3. The sloping roof represents village dwelling. Conveying the meaning that the IPPBank is just in your village, at your door step. 4. The yellow base lines indicate the six digits of the PIN code
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Gnanchandra Srikonda
Gnanchandra Srikonda 9 years 11 months ago
The Logo has been designed considering the following: 1. The colors are similar to the India Post logo. 2. The Letter box represents the letter I( of India Post Payment Bank).That is IPPB.It also represents a Keyhole which indicates Bank, security of money etc. 3. The Letter Box also represents a main Pillar that is India Post for the IPPB. 4. The sloping roof represents village dwelling. Conveying the meaning that the ippbank is just in your village, at your door step. 5. The yellow base
mygov_146884324443193794
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Gnanchandra Srikonda
Gnanchandra Srikonda 9 years 11 months ago
The logo has been designed considering the following: 1. It is similar to that of India post. Color scheme is also same. Earlier explanation for colors applies. 2. The red rectangle, the back ground, is a golden rectangle ( the sides are 1:1.618) 3. The yellow path in the foreground has six loops. The loops represent the six digits of Postal PIN symbolically reflecting the full PIN coverage of India Post Payments Bank(IPPB).The path indicates the smooth flow of Govt. funds and due Governme
mygov_146884222843193794
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